HeyNeighborly

Resident engagement & marketing for multifamily, powered by ResidentOS

Engage Residents. Strengthen Retention. Protect NOI.

HeyNeighborly delivers structured resident engagement and marketing programs for multifamily communities — powered by ResidentOS, the Resident Intelligence Platform.

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Social Media

Content creation and social media management

Reviews & Local Search

Review responses, reputation and local SEO

Paid Ads

Paid social ad management on Meta

Reports

Clear reporting on what's working

AEO

AI search visibility

Google Ads

Search campaigns that reach active renters

Community Ambassadors

On-site visits and resident events

What is HeyNeighborly?

HeyNeighborly is your community’s engagement and marketing partner. We manage the touchpoints that keep residents connected, visible, and loyal — so your teams can focus on leasing and operations.

Our programs include:

  1. Branded content and consistent social presence
  2. Review monitoring and professional responses across major platforms
  3. Retention-focused ad campaigns, managed and optimized
  4. ResidentOS-powered reporting that translates activity into retention insight
The Retention Imperative

Why Resident Engagement Matters

Engaged residents are more likely to renew and less likely to shop competitors, directly reducing your community’s turnover costs and vacancy loss. Research shows:

$4,000–$6,000

Average true cost of a single unit turnover (lost rent, concessions, make-ready).

40–50%

Average annual multifamily churn rate.

68%

of residents cite poor communication and engagement as their reason for leaving.

5–7x more expensive

to replace a resident than to retain one.

HeyNeighborly helps you address these challenges with clear, consistent, structured resident engagement.

Flexible by Design

Structured Packages for Every Community

Choose the level of support your community needs with clear, structured monthly packages designed to drive resident engagement, strengthen satisfaction, and reduce churn. Pricing is customized based on your community’s size and goals.

Stabilized

Structured engagement for established communities.

Social Media:

12–15 branded posts monthly + scheduled photoshoot.

Reviews & Local Search:

Continuous monitoring + professional responses.

Paid Ads:

Retention-focused campaigns with expanded budget.

Reports:

Quarterly ResidentOS-powered reports with Resident Memo insights.

Community Influencer Activation:

One activation included.

Stabilized+

Deeper engagement and live presence for stronger retention.

Social Media:

12–15 branded posts monthly + quarterly photoshoots.

Reviews & Local Search:

Always-on monitoring + responses across all key platforms.

Paid Ads:

Larger included ad budget, fully managed.

Reports:

Monthly ResidentOS-powered reports + portfolio-level Resident Memo intelligence.

Community Influencer Activation:

Regular on-site activations included.

Lease-Up

High-visibility engagement to accelerate occupancy.

Social Media:

16+ branded posts monthly + weekly stories + one photoshoot + one video shoot.

Reviews & Local Search:

Always-on monitoring + responses across key platforms.

Paid Ads:

Aggressive campaigns with larger included budget.

Reports:

Monthly ResidentOS-powered reports tied to leasing velocity.

Community Influencer Activation:

Ongoing activations included.

Lease-Up+

High-visibility engagement to accelerate occupancy.

Social Media:

20+ branded posts monthly + weekly stories + multiple photoshoots and video shoots.

Reviews & Local Search:

Continuous monitoring + proactive responses across all key platforms.

Paid Ads:

Largest included ad budget, fully optimized through ResidentOS.

Reports:

Monthly ResidentOS-powered reports with churn signals + portfolio-wide insights.

Community Influencer Activation:

Recurring activations included throughout.

HeyNeighborly is powered by ResidentOS. Every post, ad, and review feeds Resident Memo for predictive retention insights.

Join the Waitlist for Resident Events

We’re piloting a new resident event program — monthly activations that bring residents together, strengthen community connection, and generate measurable retention signals.

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Get Started with HeyNeighborly

Ready to Strengthen Your Community?

Let’s reduce turnover, improve engagement, and protect NOI.